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PR Tip: Create a Calendar of Story Ideas

PR Tip: Create a Calendar of Story Ideas

It’s a rare company or individual that does something newsworthy every day, or even every week. If you rely on regular press release distribution to keep your name in front of journalists, you need to find other ways to get coverage when there isn’t much...
How to Write SEO Press Releases

How to Write SEO Press Releases

SEO, or Search Engine Optimization, is the process of writing a press release so it can rank high in search engine results pages. Studies show that most web surfers never look past the first three pages of Google results, so if your site isn’t...
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