The public relations brand FreelancePR.com has scheduled a free webinar on Wednesday, March 16 at 2:00 p.m. EDT that aims to help small businesses, entrepreneurs and startup companies earn free publicity every month of the year.
(Dayton, Ohio) The public relations brand FreelancePR.com aims to help companies, individuals and causes earn the publicity they deserve with a free webinar series launching March 16, 2016. The first free webinar, “Get The Free Publicity You Deserve: Whether You Have News or Not!” will be presented by public relations expert and professional speaker Kathleen Hanover on Wednesday, March 16 at 2:00 p.m. Eastern time. Registration and more details are available online at https://www.FreelancePR.com/web1.
Free media attention and news coverage are typically seen as more credible and more desirable than paid advertising. Yet most small businesses, entrepreneurs and startup companies don’t understand how to use public relations to earn free publicity—so they don’t even try. Or worse, they do try to promote themselves—using spammy, irrelevant, poorly-written press releases that have no news content. “That’s how so many small businesses get themselves blackballed by journalists,” explains Hanover.
During the 45-minute free publicity webinar, Hanover will explain the basics of public relations and provide three proven “tricks of the trade” for “manufacturing” news when there is nothing “new” to report.
“Best of all, we’re going to teach attendees how to get what they want — free publicity — by getting by helping journalists and editors get what they want — timely, appealing and newsworthy story ideas,” explains Hanover.
As a Certified Go-Giver Speaker, Hanover uses and teaches the Five Laws of Stratospheric Success from Bob Burg and John David Mann’s bestseller ‘The Go-Giver: A Little Story About a Powerful Business Idea‘ to help clients achieve their goals. “I’ll share a couple of these Laws in the webinar,” Hanover explains. “They’re the basis for my own success in public relations, and the best thing is that anyone can use these concepts to help earn themselves free publicity.”
About Kathleen Hanover
A native of Columbus, Ohio, Kathleen Hanover is an award-winning marketing and public relations consultant and marketing copywriter who trains entrepreneurs, non-profit organizations and emerging businesses to effectively target and present their marketing messages for maximum return on investment. She is Ohio’s first Certified Go-Giver Speaker, and is among only 52 speakers and coaches worldwide who are authorized to present Bob Burg and John David Mann’s content under the Go-Givers International brand.