by Kathleen Hanover | Aug 22, 2018 | Blog, Blog Slider, PR How To
Great! You’ve decided to write a media kit. But what exactly is a media kit? And what should go in it? A media kit is simply a resource that makes it simple for a journalist to quickly, easily and accurately tell your story. A basic media kit may include your...
by Kathleen Hanover | Jan 27, 2017 | Blog, Blog Slider, PR How To
When you’re trying to get the local media to cover your special event, search engine optimization is probably the last thing on your mind. But chances are, your press release will be posted somewhere on the Internet (preferably on your own website), so it makes...
by Kathleen Hanover | Jul 18, 2016 | Blog, Blog Slider, PR Wins
From announcing the launch of the contest to revealing the winners, an essay contest offers several public relations opportunities. When we developed the concept of a sportsmanship essay contest to help raise the profile of our client New York Sports Connection...
by Kathleen Hanover | Nov 15, 2013 | Blog, Blog Slider
Public relations should be an integral part of your crowd-funding campaign. It can help you build your crowd before, during and after your project launches. Whether you’re trying to raise money on Kickstarter, Indiegogo, AngelList or another site, PR can help...