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SEO press releases for local media: always a good idea!

Posted by on Jan 27, 2017 in Blog, PR How To | 0 comments

SEO press releases for local media: always a good idea!

When you’re trying to get the local media to cover your special event, search engine optimization is probably the last thing on your mind. But chances are, your press release will be posted somewhere on the Internet (preferably on your own website), so it makes sense to make it Google-friendly. Search Engine Optimization, or SEO, is the process of making your online content accessible and appealing to search engines, and creating off-site backlinks and social media mentions (also known as off-page SEO). The purpose of SEO is to get your...

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News Release: CareMonster Caregiving App Wins AARP Award at SXSWi Pitch Competition

Posted by on Mar 23, 2015 in Blog, Work Samples | 0 comments

News Release: CareMonster Caregiving App Wins AARP Award at SXSWi Pitch Competition

Representatives from AARP presented Ohio entrepreneur Michael Eidsaune’s CareMonster App with the “Design for All” award at a SXSW startup pitch competition emceed by Shark Tank panelist and angel investor Mark Cuban. (AUSTIN, Texas) March 18, 2015 – A caregiving scheduling and reporting application that helps families provide better care for ailing loved ones won the “Design for All” award at the Impact Pediatric Health Startup Pitch Competition, presented as part of the prestigious SXSW Interactive program on March...

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News Release: Sportsmanship Essay Contest

Posted by on Mar 21, 2015 in Work Samples | 1 comment

News Release: Sportsmanship Essay Contest

(NEW YORK) March 20, 2015 – New York Sports Connection, a local web-based clearinghouse for youth sports resources in New York City, is sponsoring an essay contest to encourage middle- and high-school students in the five boroughs to learn about—and promote—the values of sportsmanship and fair play. The top prize of $500 will go to the essay that best describes “what sportsmanship means to me” according to the contest rules. The contest launches March 20, 2015 and ends April 30, 2015. Winning essays will be chosen by a...

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News Release: Trade Show Exhibit

Posted by on Jan 18, 2015 in Work Samples | 0 comments

News Release: Trade Show Exhibit

Hele–a “Made in America” sports apparel brand based in Arizona– is exhibiting its sports apparel for the first time at two of the industry’s largest trade shows this January. Advanced textiles and fabric printing technologies are allowing Hele to ship snow sports apparel in as little as one-tenth the time it takes offshore manufacturers, helping retailers manage inventory and cash flow. NEWS RELEASE – FOR IMMEDIATE RELEASE Contact: Matthew Boyd matt@livehele.com Hele Custom...

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Save on SEO Press Releases on Cyber Monday at FreelancePR.com

Posted by on Nov 29, 2014 in Blog | 0 comments

Save on SEO Press Releases on Cyber Monday at FreelancePR.com

Need to generate free publicity? Now FreelancePR.com clients can enjoy savings of at least $200 off press release writing and distribution services through December 7, 2014 during the site’s “Cyber Monday” Press Release Discounts promotion, launching Black Friday – November 28, 2014. A search engine optimized news release and online distribution to Google News is just $247 this week on the site. That’s a savings of $200 off the regular fee. To get the discount, Cyber Monday shoppers must purchase through this...

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News Release: Celebrity Gifting Event

Posted by on Dec 18, 2013 in Work Samples | 0 comments

News Release: Celebrity Gifting Event

What’s the best way to get your product into the hands of a celebrity? Our client Priced-Right-Products did it at a celebrity gifting event. Our SEO press release helps link their enhancement creams with trending celebrities to give them a double-punch of exposure. Search-engine-optimized photos were captioned to appeal to fans and journalists alike. New Jersey Company’s Enhancement Creams Showcased at American Music Awards Celebrity Gifting Event Buttock and breast enhancement creams manufactured by a New Jersey company,...

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eReleases.com Promo Code - Save $25 off Any Press Release Distribution Package

Posted by on Dec 12, 2013 in Blog, Promotions and Discounts | 0 comments

Here’s something to put under the tree… $25 off any press release distribution package purchased between now and December 31 from eReleases.com, one of the industry’s most effective news release distribution services. Just use Promo Code STAR-25L at checkout, and you’ll automagically save $25. Ideas for Year-End Press Release Topics Now is a great time of year for a press release! Here are just a few ideas: Distribute a “Year in Review” release detailing 2013’s accomplishments. Write a “Look...

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Kickstarter Public Relations: Use PR to build your crowd

Posted by on Nov 15, 2013 in Blog | 0 comments

Kickstarter Public Relations: Use PR to build your crowd

Public relations should be an integral part of your crowd-funding campaign. It can help you build your crowd before, during and after your project launches. Whether you’re trying to raise money on Kickstarter, Indiegogo, AngelList or another site, PR can help you define your project (and/or company and/or brand), attract the attention of reputable bloggers and journalists in your niche, and help you connect directly with the crowd who’s going to determine whether your campaign flies or flops. We’ve been spending a lot of time...

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PR Tips for Interacting with Journalists via Social Media

Posted by on Aug 29, 2013 in Blog, PR How To | 0 comments

PR Tips for Interacting with Journalists via Social Media

Social media sites like Facebook and Twitter are becoming essential to the work of public relations professionals. Oriella’s annual survey of journalists revealed in 2012 that 62% of U.S. reporters seek out trusted sources on social media sites and reputable blogs for news tips and story ideas. It has even happened to people we know. A journalist approached a friend on Facebook after she posted a first-person account of an accident she witnessed. Here are some tips to help businesses attract the notice of journalists and editors using...

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5 ways to create news out of thin air

Posted by on Apr 9, 2013 in Blog, PR How To | 0 comments

5 ways to create news out of thin air

If you’re lucky, you work for an employer that is always doing something newsworthy. It’s easy to write a press release when your company has just hired a superstar CEO, released a blockbuster new product, produced an Oscar®-winning film, erected a sparkly new building or invented a cure for a dreaded disease. But few public relations professionals are that lucky. Most of the time, it’s “business as usual”…and sometimes the day-to-day grind just isn’t that “newsy.” Unfortunately for you, a...

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